SMM
Social Media Marketing

Effective brand promotion using social media, targeted advertising and influencer marketing.

Regular and outstanding communication, creating contests, working with influencers will help you build a loyal fan base and increase sales.
Our Clients
High-quality SMM services aren't just about likes, shares and subscriptions. It's about your target audience and your brand or product awareness.

That is why we always start with building a strategy for your project based on customer behavior and intent on social media.
Nelia Serebro
Head of SMM
Nelia Serebro Head of SMM at Netpeak
Using social media and targeted advertising to promote your brand.
Social media marketing is an essential part of online marketing as well as an excellent way of communicating with potential customers, building loyalty, and customer engagement.

How SMM Creates Business Growth?

  • Create an additional source of sales
  • Drive traffic to your website
  • Increase brand awareness and loyalty
  • Promote your brand with targeted ads on Facebook and Instagram

How SMM Creates Business Growth?

  • Create an additional source of sales
  • Drive traffic to your website
  • Increase brand awareness and loyalty
  • Promote your brand with targeted ads on Facebook and Instagram

Who Will Benefit?

  • Online stores
  • Blogs and mass media
  • Personal brands
  • Corporate websites
  • Service industry

Who Will Benefit?

  • Online stores
  • Blogs and mass media
  • Personal brands
  • Corporate websites
  • Service industry

The Two Stages of Service Implementation

What do our SMM services include?

Social media audit

Competitor analysis

Content plan

  1. Analyze content (posts, frequency, and tone of voice*).
  2. Conduct visual analysis.
  3. Measure your audience engagement.
  4. Detect social media management mistakes and make recommendations to fix them.
* Tone of voice expresses the brand's personality and set of values. It's how the character of your business comes through in your words, tone, and jargon.
  • Make a list of competitors.
  • Measure the audience engagement of your competitors and make a comparative analysis.
  • Conduct visual and content analysis of competitor accounts.
  • Make a competitor marketing analysis and develop new growth path.
  1. Select the type (selling, engaging, viral, reputational, expert, etc.) and format of the content (articles, sales promotions, market and company's news stories, infographics, white papers, guides, etc.) that best suit your business.
  2. Select unique hashtags for your Instagram account.
  3. Select the best tone of voice (your brand's voice).
  4. Create categories of posts (select 4-7 categories, depending on your audience's hot buttons. Each category is assigned an objective: to sell, inform or engage).
  5. Create a posting schedule.

Social media management

Launch
of targeted advertising

  1. Create an advertising account (unless you already have one).
  2. Determine your target audience's specific factors like gender, age, location, occupation and interests.
  3. Choose placements — places where you choose to run your ads (Facebook Stories/Instagram, Facebook Messenger, Facebook/Instagram feed, inbuilt video ads on Facebook, etc.).
  4. Allocate budget, create a posting schedule, and set automatic campaign start and end dates.
  5. Place an advertisement.
  6. Create advertising banners for social media if they are not provided by the client (paid for separately).
  7. Launch Facebook/Instagram ad campaigns and track their performance.
  8. Provide monthly reporting.
  1. Make a list of influencers in your niche.
  2. Take on the entire routine of the negotiation process with bloggers (terms of cooperation: placement, price, and payment method for an advertising post).
  3. Agree on the marketplaces and formats to place ads based on the ratio of subscribers to the cost of publication and ER.
  4. Write the text (a banner or a photo is provided by the client), agree on the publication date.
  5. Monitor an ad to be posted timely.
  6. Make a report on the advertising campaign with bloggers.

Advertising with bloggers/
Influencer marketing

Content distribution
using mass messages

  1. Create an account for a mailing list service for Facebook Messenger.
  2. Implement an unsubscribe link and set up a welcome message with the links to your project.
  3. Create a segmented campaign (write text and create banners) and send it to the audience.
  1. Create content for your account, including visuals (post frequency depends on the tariff plan you choose, yet we make no less than 15 posts a month).
  2. Track brand mentions on social networks we manage and react to them. Reply to all the comments except those that need your attention.
  3. Use situational marketing (holidays and important events in the world/country/city/brand's company) in the content plan.
  4. Integrate interactive content (from building the contest strategy to determining the way of choosing winners). Banners, giveaways and their delivery are carried out by the client.
What do our SMM services include?

Monthly Action Plan

It takes us three months to find a perfect pace, toolset, and set advertising goals:
1
Conduct an audit and develop a strategy
We analyze your business account, previous advertising activity, develop a new growth path
for your project, build a development strategy, create a content plan, develop KPIs and finalize everything with you.
2
Activate your account
We focus on attracting a maximum number of subscribers within the shortest period possible with the help of regular publications and targeted advertising.
3
KPI performance tracking
We increase user engagement with the help of interactive advertising and content distribution.

Our Strategies

Start
500$
  • 15 posts per month
  • Run a contest every quarter
  • Monthly SMM reporting
Get a proposal
Enterprise
1200$
  • 45 posts per month
  • Run 3 contests every quarter
  • Set up and run targeted ads
  • 2 influencer posts (monthly)
  • Monthly SMM and ad campaign reporting
Get a proposal
See More
Activities
Start
Growth
Enterprise
Social media audit (if any)
Competitor analysis
Target audience analysis/customer profile
Content plan creation
Posts (per month)
15
30
45
Situational marketing
Monthly SMM reporting
Creating banners for ad campaigns, contests (overtimes are paid separately)
Social media images
provided by the client
provided by the client
provided by the client
Automatic welcome messages and responses setup on Facebook Messenger
Social media monitoring
Creating contests (per quarter)
1
2
3
Messenger newsletter setup (per month)
2
4
Advertising account creation and setup
Targeted ads setup and management per month
Creating ad banners (has to be paid separately)
Monthly ad campaign reporting
Recommended budget on targeted advertising on Facebook and Instagram is not less than
300$
500$
Influencer advertisements (per month; has to be paid separately)
1
2
Cost of strategy (VAT-exclusive)
500$
1000$
1200$
See More
Activities
Start
Growth
Enterprise
Social media audit (if any)
Competitor analysis
Target audience analysis/customer profile
Content plan creation
Рosts (per month)
15
30
45
Situational marketing
Monthly SMM reporting
Creating banners for ad campaigns, contests (overtimes are paid separately)
Social media images
provided by the client
provided by the client
provided by the client
Automatic welcome messages and responses setup on Facebook Messenger
Social media monitoring
Creating contests (per quarter)
1
2
3
Messenger newsletter setup (per month)
2
4
Advertising account creation and setup
Targeted ads setup and management per month
Creating ad banners (has to be paid separately)
Monthly ad campaign reporting
Recommended budget on targeted advertising on Facebook and Instagram is not less than
300$
500$
Influencer advertisements (per month; has to be paid separately)
1
2
Cost of strategy (VAT-exclusive)
500$
1000$
1200$
SMM strategy development

  • Social media audit
  • Competitor analysis
  • Target audience analysis
  • Content plan creation
  • KOL (key opinion leaders) marketing strategy
  • Media plan for targeted advertising

Martech solutions by Netpeak Group

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Serpstat enables businesses to perform keyword research for web pages, both new and existing. It can also detect critical errors that impact search rankings and provide detailed instructions on how to fix these. Serpstat enables you to perform a vast array of tasks that are part of the SEO team's workflows.
Expertise

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