Rand Fishkin’s video presentation for the 8P-2013 conference: How SEO Blinded me (Then Opened My Eyes)
Especially for the 8P conference Rand Fishkin prepared a very interesting video report about how SEO blinded him, and then helped to see the light.
Rand told about how he became obsessed with SEO few years ago and could not see that SEO is just a part of something much bigger. And now, almost after 10 years since founding of the SEOmoz company, Rand tells us how he realized that SEO is just one of the tools, a tactic that need to be used in the marketing strategies on the way to victory.
Excellent examples of how important it is to engage in the brand creation. And great tips to know how to do it. Rand, thank you for the shared experience.
Recommended theme posts
Related Articles
All About Interaction to Next Paint (INP)
How to calculate, verify, and improve the INP value, and what will it do? Let's find out
What Does a Brand Manager Do? And How to Become One
What employers want to see in a resume and what are the directions of development of a brand manager by specialization — read in the article. Plus a list of useful tools for everyday work
What Is Cost Per Lead, and How to Calculate It
Cost Per Lead (CPL) helps us understand how much it costs to attract potential customers.