Niche: mobile applications.
Results: Growth in impressions by 272%.
Photo Transfer is аn app that enables users to transfer photos and videos to any device. This app is fast, safe and very easy to use. Through Photo Transfer, users can receive an unlimited number of photos and videos, and share them with friends and family effortlessly.
Our goal was to stop the decline in installs and impressions. We aimed to use new regions to support them on a permanent basis.
We optimized the content of the app for each localization based on a weekly ranking analysis. We also used data from the competitor analysis and Apple Search Ads campaigns.
Optimizing a large number of localizations at once resulted in significant improvements in ranking.
Impressions increased by 272%.
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