[SEO 2.0]
Website Promotion in Google

For the past 16 years, we've been optimizing websites to help our clients grow their businesses, not just to improve their overall search rankings.

We have completed more than 1 000 successful projects in online business: corporate websites, marketplaces, classified websites, online stores, online services, and content projects.
Our Clients
[SEO 2.0] is perfect for clients who have already worked with other digital marketing agencies.

Thus, they can see how different our approach is.
Mykhail Karboinov
Chief Product Officer
Mykhail Karboinov Chief Product Officer at Netpeak

Benefits of [SEO 2.0] Promotion

Expertise

  • 73 certified promotion specialists in four independent SEO teams
  • 4.3 years is an average amount of work experience for an SEO specialist at Netpeak
  • More than 1000 SEO promotion projects completed
  • 320 active projects
  • Knowledge map, training systems and systems for sharing experiences
Why is it so important?
We can reduce risks as we have employees that specialize in a variety of advertising platforms. We can also assign new team members to your account easily. With 1000 projects completed, we have a wealth of experience to draw on to realize your goals.
The benefits of working with us:

Process

Why is it so important?
Task lists are created through engagement with our clients. This creates a clear set of actions that the client and our agency can see and scrutinize on an ongoing basis. Using a flexible process management approach, we are always ready to adjust project plans. Our specialists also handle any SEO issues.
The benefits of working with us:
Clearly defined objectives, tasks with achievable deadlines, and an opportunity to adjust these every month
Agile methodology - SCRUM (two-week sprints, reporting, and planning at the end of each cycle)
Checklists and workflow automation
Multilevel quality control system: Team Leader, Project Manager, Product Manager [SEO 2.0]
Our own link building and copywriting departments

Technological efficiency

Netpeak Checker: tool for scraping search results and aggregating data from top SEO resources to analyze and compare multiple websites
Netpeak Spider: a tool to perform regular SEO audits, quick error detections, system analysis, and web scraping
We also use Google Tag Manager, Measurement Protocol, and our own automation scripts.
Netpeak Group Optimization and Promotion Tools:
  • Serpstat: a multifunctional SEO platform for position tracking, link analysis, keyword analysis, and competitive analysis
Learn more

Transparency

To provide full transparency of our work, we've developed a Client Dashboard for Netpeak clients.
It allows you to:
See the tasks, their statuses, and reports from specialists
Track KPIs
Replenish your account, check your account activity, request accounting documents
Netpeak Bot that regularly reports activity via Telegram

Reputation

Netpeak has been dealing with paid traffic since 2006. Check out our clients, case studies in a variety of different areas. This section includes both current and former clients.
Learn more

Result

We're an ROI driven digital performance marketing agency. Clients choose us based on our business proposals and strategies, or through recommendations from existing clients.
Learn more
After completing thousands of projects, we're fully aware of any challenges that may arise. We believe in honesty and transparency. If we identify any problems or if a solution doesn't meet your requirements, we will have an honest and direct conversation with you, including how we propose to solve it.
Our clients stay with us for an average of 1.4 years for projects and 6 months for digital advertising services due to our focus on results, increasing their customer base, and delivering revenue that greatly exceeds promotion costs.

  • Expertise
    The benefits of working with us:
    • 73 certified promotion specialists in four independent SEO teams
    • 4.3 years is an average amount of work experience for an SEO specialist at Netpeak
    • More than 1000 SEO promotion projects completed
    • 320 active projects
    • Knowledge map, training systems, and systems for sharing experiences
    Why is it so important?
    We can reduce risks as we have employees that specialize in a variety of advertising platforms. We can also assign new team members to your account easily. With 1000 projects completed, we have a wealth of experience to draw on to realize your goals.
  • Process
    The benefits of working with us:
    • Clearly defined objectives, tasks with achievable deadlines, and an opportunity to adjust these every month
    • Agile methodology - SCRUM (two-week sprints, reporting, and planning at the end of each cycle)
    • Checklists and workflow automation
    • Multilevel quality control system: Team Leader, Project Manager, Product Manager [SEO 2.0]
    • Our own link building and copywriting departments
    Why is it so important?
    Task lists are created through engagement with our clients. This creates a clear set of actions that the client and our agency can see and scrutinize on an ongoing basis. Using a flexible process management approach, we are always ready to adjust project plans. Our specialists also handle any SEO issues.
  • Technological efficiency
    Netpeak Group Optimization and Promotion Tools:
    • Serpstat: a multifunctional SEO platform for position tracking, link analysis, keyword analysis, and competitive analysis
    • Netpeak Checker: a tool for scraping search results and aggregating data from top SEO resources to analyze and compare multiple websites
    • Netpeak Spider: a tool to perform regular SEO audits, quick error detections, system analysis, and web scraping
    We also use Google Tag Manager, Measurement Protocol, and our own automation scripts.
  • Transparency
    To provide full transparency of our work, we've developed a Client Dashboard for Netpeak clients which allows you to:
    • See the tasks, their statuses, and reports from specialists
    • Track KPIs
    • Replenish your account, check your account activity, request accounting documents
    • Netpeak Bot that regularly reports activity via Telegram
  • Reputation
    Netpeak has been dealing with paid traffic since 2006. Check out our clients, case studies in a variety of different areas. This section includes both current and former clients.

    After completing thousands of projects, we're fully aware of any challenges that may arise. We believe in honesty and transparency. If we identify any problems or if a solution doesn't meet your requirements, we will have an honest and direct conversation with you, including how we propose to solve it.
  • Result
    We're an ROI driven digital performance marketing agency. Clients choose us based on our business proposals and strategies, or through recommendations from existing clients.

    Our clients stay with us for an average of 1.4 years for projects and 6 months for digital advertising services due to our focus on results, increasing their customer base, and delivering revenue that greatly exceeds promotion costs.

What [SEO 2.0] Promotion Services Include:

The main characteristic of SEO 2.0 is that we don't divide our work into stages but execute it in conjunction. This allows us to use team resources in a more efficient way, quickly respond to changes, and achieve better results.
What we do?
1. Analyze website visibility with relevance to a broad list of relevant queries.
2. Make a competitor analysis to better understand your niche in search and define factors we should work with first.
3. Examine the structure of the most popular websites in your topic area and their link profile.
4. Analyze the demand and seasonality.
5. Build a promotional strategy, action plan for the first few months, and forecast organic traffic based on data received.

Individual promotion strategy

Result: a deep understanding of the market structure, your competitor's strengths and weaknesses analysis, a project development strategy to increase your search traffic.
1
/11
What we do?
We conduct a website audit for you to check if it's search engine friendly, and we fix any bugs. When conducting the audit, we check 260+ factors divided into 5 main stages:
1.
Website structure.
2. Analysis of the technical aspect of your website.
3. Content analysis.
4. Search engine and social media integration.
5. Web analytics setup.

Technical site audit

Result: a detailed technical requirement document to make your website meet all the user expectations and search engine requirements.
2
/11
What we do:
1. Make a list of search queries to cover the maximum demand of your niche.
2. Combine the queries into clusters to create categories and landing pages later.
3. Determine the search volume and evaluate the competition in search according to every cluster of search queries with regard to a region and seasonality. We rely on this data to prioritize tasks to create landing pages and change the website structure.

Deep semantic analysis

Result: a comprehensive list of search queries the users type into a search box to find your brand, products or services. Optimization for user search intent to overcome your competitors in a cost-effective way.
3
/11
What we do:
1. Build a website structure based on the semantic core.
2. Create a detailed technical requirement document to make categories, subcategories, filters, and landing pages.

Website structure
and landing pages

Result: Product categories, subcategories, filters and landing pages are well-optimized for user search intent.
4
/11
What we do?
  • Prepare a technical requirement document for interlinking to improve link equity distribution between landing pages depending on the keyword search volume and competition.
  • We use zero risk methods to work with outbound links to eliminate the possibility of search filtering.
  • We have a link building department where our specialists collect donor websites. We do not use automatic link building. This allows us to control the quality and quantity of inbound links.

    Interlinking
    and link building

    Result: building high-quality backlinks safely on a regular basis. You are always aware of the amount of budget spent on these tasks, which allows you to redistribute the budget on other needs depending on the current situation.
    5
    /11
    What we do:
    Our specialists analyze the behavioral data and create technical requirement documents for web design and functionality updates to:
    • keep a visitor on a website and make them not return to search;
    • decrease bounce rate (a number of users who left a website after viewing one page or stayed for less than 30 seconds);
    • increase session duration;
    • to increase your form conversion rate.

        Practical guidelines for conversion rate and usability improvement

        Result: user behavior and conversion optimization to win more clients with the same amount of traffic. In addition, user behavior metrics data optimization will improve your search engine rankings.
        6
        /11
        What we do?
        • Create a technical requirement document to write texts for landing pages.
        • Our copywriting department creates texts according to the technical requirement document written by an SEO specialist.
        • Depending on the tariff plan, a client can edit each text (up to three iterations).
        • If a client has an in-house copywriting team, we can only create a technical requirement document for writing text.

        Content factors

        Result: the content of your website is optimized for a user search intent to meet user expectations and offer solutions. We can make content SEO-friendly for both users and search engines.
        7
        /11
        What we do:
        Based on the information provided by the client, we work with the following business factors:
        • inventory availability meeting the technical requirements;
        • available payment, delivery, and warranty;
        • promotions, information about discounts, and loyalty program;
        • strategies to generate positive customer reviews and how to respond to them.

        Business factors

        Result: the site content is always updated, the pages of products on sale are well-organized, online reviews are available on the website to build trust with your customers.
        8
        /11
        What we do:
        Create a list of relevant web resources to register a company and make social signals to improve search rankings. Examples of such services: Google My Business, forums, and company catalogs. We give recommendations on how to create webpages on the resources that drive the most traffic to your website.

        Social factors

        Result: more and more customer touchpoints to optimize your customer journeу and increase your website visibility.
        9
        /11
        What we do:
        Utilizing our scripts and technologies (Serpstat, Netpeak Software), we monitor the KPIs on a regular basis: content availability, website indexing, changes made to meta tags, server responses, links, etc. We track more than 150 different indices that have an impact on your website promotion and user experience.

        Website KPI tracking

        Result: any errors are timely detected and fixed.
        10
        /11
        What we do:
        To provide full transparency of our work, we've developed a Client Dashboard for Netpeak clients, which allows you to: track KPIs, view tasks, their statuses, and reports from specialists in addition to accounting documents and other essential project KPIs. We also create custom reports and data visualization formats.

        KPI management and reporting

        Result: you are always aware of what is done on the project, the expenses and the results achieved. An individual client account is available 24/7.
        11
        /11

        What [SEO 2.0] Promotion Services Include:

        The main characteristic of SEO 2.0 is that we don't divide our work into stages but execute it in conjunction. This allows us to use team resources in a more efficient way, quickly respond to changes, and achieve better results.
        • 1
          Individual promotion strategy
          What we do?
          1. Analyze website visibility with relevance to a broad list of relevant queries.
          2. Make a competitor analysis to better understand your niche in search and define factors we should work with first.
          3. Examine the structure of the most popular websites in your topic area and their link profile.
          4. Analyze the demand and seasonality.
          5. Build a promotional strategy, action plan for the first few months, and forecast organic traffic based on data received.

          Result: a deep understanding of the market structure, your competitor's strengths and weaknesses analysis, a project development strategy to increase your search traffic.
        • 2
          Technical site audit
          What we do?
          We conduct a website audit for you to check if it's search engine friendly, and we fix any bugs.
          When conducting the audit, we check 260+ factors divided into 5 main stages:
          1. Website structure.
          2. Analysis of the technical aspect of your website.
          3. Content analysis.
          4. Search engine and social media integration.
          5. Web analytics setup.

          Result: a detailed technical requirement document to make your website meet all the user expectations and search engine requirements.
        • 3
          Deep semantic analysis
          What we do?
          1. Make a list of search queries to cover the maximum demand of your niche.
          2. Combine the queries into clusters to create categories and landing pages later.
          3. Determine the search volume and evaluate the competition in search according to every cluster of search queries with regard to a region and seasonality. We rely on this data to prioritize tasks to create landing pages and change the website structure.

          Result: a comprehensive list of search queries the users type into a search box to find your brand, products or services. Optimization for user search intent to overcome your competitors in a cost-effective way.
        • 4
          Website structure and landing pages
          What we do?
          1. Build a website structure based on the semantic core.

          2. Create a detailed technical requirement document to make categories, subcategories, filters, and landing pages.

          Result: Product categories, subcategories, filters and landing pages are well-optimized for user search intent.
        • 5
          Interlinking and link building
          What we do?
          • Prepare a technical requirement document for interlinking to improve link equity distribution between landing pages depending on the keyword search volume and competition.
          • We use zero risk methods to work with outbound links to eliminate the possibility of search filtering.
          • We have a link building department where our specialists collect donor websites. We do not use automatic link building. This allows us to control the quality and quantity of inbound links.

          Result: building high-quality backlinks safely on a regular basis. You are always aware of the amount of budget spent on these tasks, which allows you to redistribute the budget on other needs depending on the current situation.
        • 6
          Practical guidelines for conversion rate and usability improvement
          What we do?
          Our specialists analyze the behavioral data and create technical requirement documents for web design and functionality updates to:
          • keep a visitor on a website and make them not return to search;
          • decrease bounce rate (a number of users who left a website after viewing one page or stayed for less than 30 seconds);
          • increase session duration;
          • to increase your form conversion rate.

          Result: user behavior metrics and conversion optimization to win more clients with the same amount of traffic. In addition, user behavior data optimization will improve your search engine rankings.
        • 7
          Content factors
          What we do?
          • Create a technical requirement document to write texts for landing pages.
          • Our copywriting department creates texts according to the technical requirement document written by an SEO specialist.
          • Depending on the tariff plan, a client can edit each text (up to three iterations)
          • If a client has an in-house copywriting team, we can only create a technical requirement document for writing text.

          Result:
          the content of your website is optimized for a user search intent to meet user expectations and offer solutions. We can make content SEO-friendly for both users and search engines.
        • 8
          Business factors
          What we do?
          Based on the information provided by the client, we work with the following business factors:
          • inventory availability meeting the technical requirements;
          • available payment, delivery, and warranty;
          • promotions, information about discounts, and loyalty program;
          • strategies to generate positive customer reviews and how to respond to them.

          Result: the site content is always updated, the pages of products on sale are well-organized, online reviews are available on the website to build trust with your customers.
        • 9
          Social factors
          What we do?
          Create a list of relevant web resources to register a company and make social signals to improve search rankings. Examples of such services: Google My Business, forums, and company catalogs. We give recommendations on how to create webpages on the resources that drive the most traffic to your website.

          Result: more and more customer touchpoints to optimize your customer journeу and increase your website visibility.
        • 10
          Website KPI tracking
          What we do?
          Utilizing our scripts and technologies (Serpstat, Netpeak Software), we monitor the KPIs on a regular basis: content availability, website indexing, changes made to meta tags, server responses, links, etc. We track more than 150 different indices that have an impact on your website promotion and user experience.

          Result: any errors are timely detected and fixed.
        • 11
          KPI management and reporting
          What we do?
          To provide full transparency of our work, we've developed a Client Dashboard for Netpeak clients, which allows you to: track KPIs, view tasks, their statuses, and reports from specialists in addition to accounting documents and other essential project KPIs. We also create custom reports and data visualization formats.

          Result: you are always aware of what is done on the project, the expenses and the results achieved. An individual client account is available 24/7.

        Martech solutions by Netpeak Group

        Serpstat is a multifunctional SEO platform able to conduct competitor and website analysis, and track your site's ranking, backlinks, and content quality.
        Serpstat enables businesses to perform keyword research for web pages, both new and existing. It can also detect critical errors that impact search rankings and provide detailed instructions on how to fix these. Serpstat enables you to perform a vast array of tasks that are part of the SEO team's workflows.
        Expertise

        Case Studies

        What Our Clients Have to Say

        Free Consultation
        Since 2006, we've been optimizing websites to help our clients grow their businesses with the help of online marketing tools.

        More than 4 000 clients have already benefited from online marketing services.

        Please fill out the form, and we'll contact you as soon as possible to build a promotion strategy for your project.
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